Anyone else got that September back to school energy? I’m definitely feeling it with an updated website and feeling ready to get stuck back into things for the next few months until Christmas/baby #2 comes along (upcoming newsletter on how I’m thinking about maternity leave round 2 as a content creator…) Last week I became a certified coach, the school holidays ended and I have that second trimester energy! This triple whammy means that my calendar is now open again for coaching clients! As...

I know I normally promise short and sweet newsletters but forewarning this one is longer than usual because it’s a real deep dive into my short form strategy (or lack thereof). I hope this exploration is interesting or useful to you. I also share a mentoring and funding opportunity for creators at the end that I came across. The short form vs long form tension is one I’ve been experiencing for years and still haven’t cracked. Back in 2024 I even made a feature length long video about hiring a...

Well well well, another day another lesson learned. Welcome to Creator Talks where I share the business behind the scenes of being a creator with you. This newsletter edition is a doozy. A ridiculous story where if I think of the missed opportunity too much I might actually cry. But first some backstory. In 2024, when I started this arm of my business working with content creators I knew I needed an email list. So I started one with a free lead magnet of a social media content calendar Notion...