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Creator Talks

Is instagram turning into tumblr?

Published 8 months ago • 2 min read

Hey folks! Welcome to another edition of Creator Talks. I’ve been on holiday and actually took a break (no pre-filmed/edited content to go out whilst I’m away for me, no thank you! - would recommend) 😝

But there’s been some things going on in the creator world I want to chat about and share with you! So here’s your 3 things I think are worth noting, thanks for reading!

London Creator Event!

What: Townhall discussions on AI in the creator economy and creator mental health

Where: FiveTwoNine​

When: 11th September 3-7pm

Who: Hosted by the Digital Creator Association (DCA), a professional membership body supporting creators and professionalising the industry.

How: FREE to attend just email Madeline to RSVP

I will be there! Let me know if you’re coming too.

YouTube Auto-Dubbing - YouTube will now auto-dub your videos into different languages. I don’t know about you but I have been receiving a lot of frustrated comments from international viewers as the AI dubbed version will automatically start playing for them. Honestly, I don’t know whether or not to switch it off. Maybe it’s helping lots of people too but they’re not commenting? How are you approaching this? Have you switched it off? Is it actually going to make our videos more accessible and reach wider audiences? Curious to hear your thoughts! (I can always share responses in the next newsletter for everyone to read if that’s useful!)

Instagram’s new “re-post” feature - this feels very tumblr to me! I do like the idea of being able to see things the people I have followed re-posted over random “suggested” content that instagram thinks I’ll like (I always end up hiding suggested posts for 30 days). My two questions at this point are:

  • if you want to share someone else’s content with your followers, how do you decide if you share it to stories or re-post to feed?
  • will re-posting your own content become a growth strategy for creators?

Have you started using this new feature? How are you finding it?

​Laura Clarke​

I'm a queer sex educator and author who makes content about all things sex, relationships, feminism, gender and queerness. My book – Step Bi Step: The Ultimate Guide for Bisexual, Pansexual & Queer Young People* – comes out in September 2025 and is the first bisexual handbook specifically for teenagers.
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No-one likes to talk about money but my biggest challenge is definitely motivation to create when the financial benefit is so low. I find it hard to put time into creating content when I know that time could be spent on other things that have financial gain, like my training and educating work with businesses and schools. I LOVE creating content, it's just very consuming and therefore hard to justify when you need to pay the bills!

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2nd Floor, Connaught House, 1-3 Mount Street, London, W1K 3NB
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Creator Talks

by Hannah Witton

A short and sweet newsletter for ambitious and overwhelmed creators who want to feel fulfilled in their careers. I try and find interesting and useful stuff in the creator economy that is actually relevant to creators 🧡 Written by Hannah Witton, OG creator and creator mentor.

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